A Website Is Nothing Without Its Surrounding Satellites Of Social, Email & Blogs

A website is your company's encyclopedia about itself, the sun in the digital solar system. Today, a website only exists with its surrounding satellites of social media, Email campaigns, blogs, and cost-per-click ads. 

Molecule guarantees a seamless branding experience throughout these channels. You will see traffic, engagement, and search engine rankings rise. Give us a call to find out more, 310.403.9313.

Take a look at what we did for these successful businesses: The Old Place Restaurant • Pre-Qualifed Mates • Clark Stevens / Architect • PDN AfricaTracy Kennedy Coaching + ConsultingPowerizer 2-in-1 DetergentVivica Schwartz / Yoga + Ayurveda • Steve Sas Schwartz / Fine Art • Beads and Basil

 

We ❤ E-mail Campaigns

 

"Another arrow in the quiver" of online marketing is Formatted (html) Emails. These provide direct access to your already interested or faithful customers, and allows you the opportunity to interact directly with them. A perfect vehicle for promotions and newsletters. This "arrow" must align with your website and social artillery. Take a look at these examples:

 

Case Study

SKATE N.Y.C.

 

Founded in 1986 by Steve Sas Schwartz and Thomas Keiji Agawa, SKATE N.Y.C. was an iconic New York City skate shop through the 1980's and 90s that became home to many legendary NYC skateboarders, including Harold Hunter and HUF-founder Keith Hufnagel, both born and raised skateboarding in the streets of the city.

A staple to the community, SKATE N.Y.C. helped foster an entire generation of street skateboarding by offering locals a headquarters at which to meet up, hang out, and then head out to session the curbs in front of the shop or Tompkins Sq. Park across the street.

The founding artists considered SKATE N.Y.C. a conceptual art project, a way to unify community, their love of skateboarding, art, and business. Part of SKATE N.Y.C.'s groundbreaking story is being the first skateboard shop to merge fine art and skate retail.

SKATE N.Y.C. ZINE

Below are pages from an oversized zine about the history of the shop, produced in collaboration with the skateboard company HUF.

 

SKATE N.Y.C. ART

 

Below are examples of some of the art that hung in the SKATE N.Y.C. shop through the years. These are large scale pen & ink drawings, like underground comics scaled to gargantuan proportions.

 

HUF X SKATE NYC CAPSULE COLLECTION • FALL 2016

 

This fall 2016, the legendary skateboard company HUF and SKATE N.Y.C. have teamed up on a limited edition collaboration. Paying homage to an era by encapsulating the spirit of NYC skate culture of the 80s and 90s, the HUF X SKATE NYC collection features classic SKATE N.Y.C. graphic artwork consisting of fleece, long-sleeve and short-sleeve tees, hats, socks and also includes old-school skateboard deck shapes, deck rails, and co-branded Spitfire wheels.

 

SKATE N.Y.C.: Apple Juice 

Skateboard documentary about the legendary skate shop SKATE N.Y.C. and its scene. ©1990. Narrated by Steve Sas Schwartz. Directed by John Bruce.

SKATE N.Y.C. riders in full effect

SKATE NYC 1988-1989 In order of appearance: Luis Rodriguez, Cosmo Riley, Jamal Simmons, Harold Hunter, Hamilton Harris, Ryan Hickey, Steven Cales, Harold Hunter.


Case Study

GLOBAL GHETTO

 

Branding, logo and graphics for groundbreaking organic streetwear company Global Ghetto.